Andrew McMahon
Where & When Did the Phrase Originate?
According to LucasFilm, it didn’t take long for this iconic Stars line to be turned into a pun that aligns with the fourth date in may. In fact, the day, now known as Star Wars day, originated in 1998, just one year after the release of the first film, Star Wars: A New Hope. Here is an official blurb from the Star Wars website regarding the phrase being used in newspapers in 1978.
When Did Star Wars May the 4th Be with You Start?
It wasn’t until 2005 that the phrase seems to have risen back to the public prominence, though, as it was used in a marketing push to promote Star Wars: Revenge of the Sith, which had been released weeks earlier. In 2012, Lucasfilm’s announcement of the new Star Wars films only further ignited this marketing push, using the rise of social media to push the day even further to what it is today. English-speaking audiences in the United Kingdom were familiar with it as well. It was on May 4, 1979, that the first known instance of “May the 4th Be With You” being used to mark the earlier date took place. Britain’s new prime minister, Margaret Thatcher, happened to assume office that day, and another clever newspaper writer for The London Evening News declared in a full-page ad: “May the Fourth Be With You, Maggie. Congratulations!” (Coincidentally, Star Wars: The Empire Strikes Back was in production at nearby Elstree Studios at the same time, and issues of the Evening News could have appeared in Lucasfilm’s offices.) There should also be some more Star Wars-related content down below that you may find helpful, as well as some other news for the game. For any questions you have about the game that you can’t seem to find the answer to, always feel free to reach out to us in the comment section and we’ll do our best to help. Featured Image Source: LucasFilm & Star Wars
All Voice Actors in Star Wars Jedi: Fallen Order Why the Hell Have Star Wars Movies Not Explored The Old Republic Yet? All LEGO Star Wars: The Skywalker Saga Cheat Codes The Next Star Wars Movie May Start Filming as Soon as April Top 10 Best Star Wars Couples, Ranked
